[2006-12-18] Branding: Words and Meanings I've been thinking about brands that are making a difference in our lives and society, and I used the term "worthwhile brand" to define them.
[2006-12-04] The Integration of Search & Display Marketing Yahoo! and comScore released the results of a joint research project, entitled "Close the Loop: Understanding Search and Display Synergy," aimed at gauging the impact of search and display advertising campaigns when employed both independently and in concert with one another.
[2006-12-01] Online PR and Social Media for 2007 PR professionals and agencies need to get trained.
