[2006-09-28] Membership Marketing -- It's More than Magazines
Membership marketing is not new. The American Medical Association was founded in 1847, while the Marine Corps Association was formed in 1913, to cite a few examples.
[2006-09-12] VON: Film, TV Incorporate The Net
"Snakes on a Plane" became the latest film to capitalize on the power of the Internet to build buzz, and it won't be the last film to do so.
[2006-09-07] Get Ready For Some Bud.TV
Of all the unlikely candidates to branch into online video, Anheuser-Busch would seem high on the list - but then again, there were the frogs…and the lizards…and Cedric the Entertainer. Beer fans, get ready for Bud.TV, a Web-channel from the King of Super Bowl ads.
[2006-09-06] Lead Generation Conundrums
Our client list over at Page Zero is varied. One of the ways we can most consistently add value is in custom work driving paid search traffic and helping with site design and copywriting for "complex" sales, such as B2B campaigns with long sales cycles.
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