August 26, 2016

Writing Strong PayPerClick Text Ads

August 31, 2010 Justin Freid

Creating high converting text ads for search engine marketing is no easy task, but there are certain key factors that can help you create ads that both grab the attention of the searcher and lead them along through the conversion process. Below is a breakdown of the sections of a […]

Marketing Your Site Pages To Get Users To Take Action

August 17, 2010 Rich Brooks

Just finished listening to a webinar on optimizing landing pages put on by Flint McGlaughlin of MarketingExperiments. There was some great information in it–some I heard/knew, and some was new to me. Whether you’re looking to increase the leads your web site is generating or to sell more online, there […]

Adding Strong Marketing Success Through Helpfulness

August 3, 2010 Jay Baer

We’ve talked in the past about helping vs. selling, and that the former approach takes you a lot further in the realm of social media and word of mouth marketing. When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know […]